
Latest Blogs

Your Online Reputation is Your Brand: Protect It!
Your Online Reputation is Your Brand—Protect It!

If Your IT Isn’t Working for You, It’s Working Against You
As businesses of all size come to rely more heavily on digital operations, information technology is becoming the backbone of everything from human resources recruiting and retention to marketing and customer service.

Five Trends That Are Shaping Today’s Trade Shows and Events
The world has emerged from governmental attempts to control the spread of COVID-19, and demand for online everything—from retail shopping to business meetings—remains strong. The events management industry is no exception. More than 70% of event planners say they will offer fully remote or hybrid events.

Does Guest Posting Improve SEO Rankings? Yes, but …
Guest posting is a great way to build links that drive website visibility, but the gurus of content marketing land have different opinions when asked if the strategy helps with search engine results.

How to: Choose Company Visuals Your Consumers Will Resonate With
Marketing for small business owners can present many challenges. One facet that is most difficult is selecting pictures and visual elements that clients and customers will enjoy and resonate with. Visuals and imagery have the potential to be...

Is It Time to Add a Chatbot to Your Business Website?
Determine if a virtual assistant could enhance your digital experience.

Marketing 101 for Music Store Owners
The amount of marketing and promotion-related material you encounter daily can easily overwhelm music store owners.

5 Major Musician Social Media Problem And How to Fix Them.
Social media can be a cesspool. This is especially true for musicians.

8 Ways Music Stores Can Stay Relevant Today
If you’re like many of the music store owners we speak with every day, you’re probably looking for ways to stay relevant — and become an integral part of your community and customers’ lives.

Music Store Owners: Get More Five Star Ratings and Reviews
Is your music store getting the ratings and reviews it deserves? If your answer is NO, it’s probably because you’re not asking for them! Or you’re not requesting them the right way.

How Music Stores Can Prepare for Changes on Google in 2022
Most music stores depend on Google for the success of their operations. If they rank high in local search, they get more traffic to their websites and people visiting their stores. If their rankings fall, so do their site visits, sales, and overall business results.

7 Simple and Proven SEO Strategies That Will Help Customers Find Your Music Store Online
Getting a local music store to rank high on Google is more challenging than ever. In addition to other local music businesses, you’re competing with chains, online operations, resellers, Amazon, and more.

Critical Lessons Music Stores Can Learn from Warby Parker, Apple, Williams-Sonoma, and Nike
What do the stores Warby Parker, Apple, Williams-Sonoma, and Nike have in common?

Instagram for Music Stores? Use Its Power and Popularity to Grow Your Business!
Instagram is usually thought of as the “visual” social media platform. It’s the reason so many music store owners don’t consider using it to promote their businesses.

What Music Stores Must do to Succeed in 2022
The music store business has been in flux for a long time now. Some shops are finding new ways to succeed, while others have been stuck in neutral for a long time.

Top 10 Most Inspiring Businesswomen of Influence in 2021
We’ve been working hard the past couple of years to get our projects off the ground – so it gives us immense pleasure to see that all our efforts are being recognized and appreciated.

Selecting the Right Buffet-Crampon Clarinet- Part 2
If you are looking to learn more about the playing characteristics of Buffet-Crampon clarinets, you have come to the right blog post. As I mentioned in Part 1, it is helpful to think of Buffet Crampon clarinets fitting into one of two tracks: Models that are more open (Track 1) and Models that are more compact (Track 2).

Selecting the Right Buffet Clarinet- Part 1
When it comes to choosing the right Buffet-Crampon models of clarinets to try, Buffet does not make it very easy in their marketing literature to know the fundamental differences between their various models from a player’s perspective.

Let’s Build a Sharing Economy, Music Store Owner – You In?
When you think of what compromises a lush forest you know a thriving sharing economy has been built. Why? Because everything in it must be able to sustain itself and coexist comfortably to produce that kind of rich density.

Music Store Owner: Developing a Thriving Local Music Ecosystem Now
What would it take to help your local music community be even better than it is right now? What would it take to increase music participation and create greater musical mojo locally?